Visual Marketing Assistant (Part-Time)
Under the direction of the Manager of Communications & Engagement, the Visual Marketing Assistant provides promotions and graphic design expertise for the Prince George Public Library. This position helps to expand the Library’s reach and maximize the Library’s ability to understand and respond to the distinct needs and interests of patrons of all ages, particularly those from historically marginalized populations like BIPOC, 2SLGBTQIA+, immigrants, and those facing accessibility barriers. This position involves working with staff, management, and the board on marketing of the library through public communications, promotions design, website development and maintenance, and a variety of special events and fundraising projects.
This position offers approximately 20-30 hours per week, usually Monday to Friday, but with the occasional need to work evenings or weekends.
The successful candidate will have:
- Two years minimum post-secondary training in graphic design, with detailed knowledge of the Adobe CS5 programs suite and Microsoft Office programs (Word, Publisher, Excel). Familiarity with Drupal and/or Canva would be an asset.
- 1-2 years professional experience in marketing.
- Advanced English skills for effective editing and proofreading.
- Excellent verbal communication and interpersonal skills.
- Familiarity with video editing and Adobe Premiere Rush would be an asset.
- Ability to work with a variety of staff, management, and community groups.
- Ability to quickly design and prepare promotional materials for print and online that supports the library’s image.
- Good working knowledge of database management.
- Ability to set priorities and meet deadlines.
- Good working knowledge of marketing and fundraising methods and procedures.
- Ability to work in a creative manner, to look for alternative solutions to problems, and to organize work and service effectively.
- Class 5 drivers license
- Internally and externally promotes library programs and special events.
- Assists in maintaining and developing the library's visual branding, marketing and communication efforts.
- Provides marketing feedback on planned library programs and initiatives.
- Schedules promotional activities related to programs and makes recommendations about which programs to prioritize.
- Designs promotional materials and displays relating to all aspects of the library’s external and internal promotions.
- Monitors effectiveness of promotional activities related to programs and adjusts as needed.
- Creates marketing content for the library website and various social media accounts, including answering questions on various social media accounts, and forwarding queries to the appropriate staff member.
- Communicates and collaborates with staff members from other departments regarding content for social media platforms.
- Assists with website design and content development as part of the website team.
- Assists with donor recognition, recruitment, retention, and relations.
- Assists with fund development efforts, particularly the planning and delivery of special events and hosted networking.
- Assists in photography and photo editing.
- Assists in developing and maintaining current and future partnerships with other public and private organizations.
- Assists in ongoing beautification and service enhancement projects at the library with design and marketing expertise.
- Maintains professional communications standards and reports all conflicts of interest, real or potential to the Manager of Communications & Engagement.
- Regularly checks in with supervisor to report on the state of work and to request guidance on any matters or challenges relating to the performance of job duties.
- May provide Communications backup in the absence of the Manager of Communications & Engagement to ensure the continuity of services and communications including media releases.
- May participate in professional development opportunities.
- May be asked to deliver oral presentations and written reports on behalf of the library.
- Performs other miscellaneous duties as may be required.
Please submit a detailed résumé with a cover letter indicating how you meet the qualifications of this position by 5:00 PM on Wednesday, September 9 to:
Human Resources
Prince George Public Library
888 Canada Games Way
Prince George BC, V2L 5T6
Or hr@pgpl.ca
Applications are to be marked “Private and Confidential”. We thank all applicants for their interest.
Your application must be true and correct. Disqualification or termination of employment will result if there are any misstatements, omissions of material facts in the application or hiring process.